Top Social Media Marketing Agency in New York (NYC)

As a business owner in New York, it’s imperative that you are using paid social media marketing strategies in your digital marketing strategy. SearchButlers are a globally respected social media marketing agency in New York City that has the skills and expertise to deliver the highest levels of performance available to any social campaign that we are asked to sculpt. We combine our extensive experience having run campaigns on 3 continents to bring your social media marketing strategies in New York to life with innovative and insightful techniques based around your consumer journey and personalized to the nuances of your business needs. 

We have the resources to develop exclusive dynamic content that build an emotional connection with its audience and impacts their buying path with relevant and meaningful dialogue. Each project we run has a team of social media experts that bring their own ideas to blend together into a campaign that will leave an indelible mark on your growth aspirations. We offer:

  • Strategy Development
  • Competitive and Marketplace Research
  • Social Media Brand Expansion
  • Ad Managemet
  • Community Management
  • Contest & Promotions
  • Content Creation
  • Conversion Optiomization

We cover the full gamut of social channels and their individual ranges of campaign types, from Facebook to Youtube and from LinkedIn to Twitter and Pinterest, if the channel suits the buyer journey, we have you covered. This allows you to not only find relevant people based on their age, sex and specific location but also their psychographic information like their interests and hobbies. The result? A highly targeted campaign that is so fine tuned to the audience that you are seeking that it’s almost as if they were looking for you with direct intent search like SEO or SEM but at a fraction of the cost. 

Why Use a Social Media Marketing Company for Your Melbourne Business?

Your audiences may not be directly looking for you as with PPC campaigns, but with as finely tuned targeting as is now possible with social media, it’s the next best thing and comes at a far more affordable rate in comparison. The power of audience targeting offers a highly useful method of access.

For local businesses in New York, social media can play a huge stage when it comes to recommendations and community referrals. They world congregates on facebook and they talk about their experiences. You need to be there to be a part of the conversation.

People don’t go to Google to watch a video, they go to Youtube, Facebook and Instagram. After sleep and work, we spend more time watching video than doing anything else. Success in 2019 means you need to be involved in the video marketing paradigm shift and social marketing is where you do that.

Benefits for your business

Increases brand awareness
Support for the formation of the company’s image or brand using the multimedia capabilities of social networking
Feedback
SMO allows you to get feedback from potential and real customers to improve the quality of services
Increases audience loyalty
Formation of user confidence in the brand, product, company, achieved through the interaction within the social network
Base of potential customers
SMO allows you to build a base of potential customers for further conversion into real customers

What Social Media Marketing Strategies Work for New York Businesses?

Social Media Marketing works not because people are looking for your services (known as direct intent behavior) but because their data profile suggests they would be a good fit for your services if they were made aware of it (known as implied intent).

By utilizing channels like Youtube, Facebook and Instagram we can find people that are online and target them based on their demographic data, their geographic data, and their psychographic data. The combinations are endless. The results mean if you want to find a female who may be interested in getting cosmetic dentistry then you can find females that are in your city and that earn enough money or are interested in lifestyle concepts that would suggest they may appreciate a new smile!

YouTube Ads

If you’re not on YouTube, you should be! People spend more time watching videos than anything else after working or sleeping so this is the channel where you find people doing what they want not what they have to. Relevance means you need video marketing in your business strategies in New York City.

Facebook Ads

Facebook Ads are still in their infancy as a cost for attention option. That may sound crazy but in 2 years when the bigger brands get in it will too expensive for small businesses in New York to find value. Don’t delay. Your audience are on Facebook so you should be too!

Instagram Ads

You know what happened when people started to leave Facebook after the data breach in 2017? They went to Instagram! Instagram Ads use the same rules as Facebook, same awesome targeting options, and even the same campaigns! Its like a BOGOF for businesses in New York!

YouTube Ads

Twitter is channel that the SearchButlers teambelieve will explode in value as a social media marketing option for businesses in New York City. The cost of attention on the platform is incredibly valuable vs other social platforms and with specific campaign objectives like app downloads as campaign types available. You only pay if the campaign works! It’s a winner!

Pinterest Ads

For New York businesses who are in the home improvement space or products in general, Pinterest Ads are emerging as a force to be reckoned with in the social media marketing hemisphere. Especially is females are the purchase decision makers within your consumer journey Pinterest offers much value. t offers  Loyal fan bases and still underpriced attention.

Linkedin Ads

This channel and platform is a no brainer if you are a New York business that has a B2B mindset and customer audience. You can access the very people you are eagerly searching for by the job role that you know is the decision maker. The costs are higher than other channels but in terms of pin point accuracy for a B2B play, you cant get better than LinkedIn Marketing.

Work process

Research of Social Networks
Strategy Development
Launch of advertising campaign
Analysis and Optimisation

Why Choose SearchButlers as Social Media Marketing Company in Melbourne?

Success Formula

We have crafted hundreds of successful social campaigns in product and service businesses across three continents. We know the length, format, frequency and narrative that commands attention and generates conversions!

Personalized Campaigns

No two businesses are alike no matter how similar they may appear. Your business has been shaped by your character and personality traits. At SearchButlers, we shape your campaigns not just around your customers journey but by your personal curiosities to strategies.

Partnership Approach

Expect frequent communications if we work together. We want you to feel empowered and informed along the journey. More than just experience, the performance of our historical campaigns are nearly always stronger when our clients are engaged with the process.

Result driven

We ensure that reasonable expectations are agreed before any campaign starts and focus on exceeding them every month. We focus on your customers journey and mould your campaign and its performance around achieving goals at each stage.

Our Industry Specific Social Media Marketing Expertise in NYC

It’s been 7 years since we first started our journey of delivering growth and lead generation to businesses across the world. Whilst we have worked in nearly every industry for both local and national businesses we would never undermine our abilities to help your business regardless of your craft, there are a few industries that we are experts at navigating the customer experience in more than any other. We understand how to deliver expertise in social media marketing in New York City (alongside our other locations in London & Melbourne) in the below sectors and if you happen to be in any of them then we highly recommend that you call us today to take advantage of our abilities to deliver new patients or customers in a way that drives the highest R.O.I and lowest risk. We feel we should acknowledge these as our “speciality industries”.

So if you are looking for a social media marketing agency that is a master of your industry and you are in the below categories then there is no where else you need to be looking for your social marketing and more broadly; digital marketing campaigns in New York.

Healthcare Industry Marketing
Dental Industry Marketing
Education Industry Marketing

Our Clients Feedback

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